Meet Our Team

The Best Solutions for Buyers, Suppliers & End-Users

At S3 we work diligently to provide the best vendor show experience for everyone involved.  With over 16 years in this business and over 30 years of combined experience in the life science tools and event planning space we know what it takes to do this.  Here’s what sets S3 apart:

  • Cost effective: Your budget will thank us for bringing you in front of researchers for a fraction of the cost of our competitors.  Our low overhead costs equal your marketing savings.
  • SLAs (Service Level Agreements): Your attendee data will be available to you 3-4 business days after the event.  We will lose sleep to ensure your timely information.
  • We Understand: We know and appreciate where you are and want to ensure that your success is paramount!
  • Our Service: We offer the same great shows you’ve become used to without the hassle.  Show up, meet people and get in front of your decision makers.  We make it easy!
  • When YOU win, We Win!

As a small family-based business we have the flexibility to prioritize meeting a variety of needs from both the supplier and the institute’s perspective.  

Contact us to see how we can help you.

Cal Froberg [links to Cal’s bio page]
Founder and CEO
Contact Cal!

Julie Mecham [links to Julie’s bio page]
Executive Director, Events
Contact Julie!